Marketeer, who is your real customer?

Marketeer, who is your real customer?

Yesterday I was having a light chat with my 11 year old nephew about a food delicacy. And he instantly asked me, when did you last had a pizza and how much have you paid for it ! It took me a moment to think and he rather uninterruptedly told me, i used Magic Pin to get the discount and some time free pizza.

I was about to asked him, how the app works and as with any young mind of today’s time – lack of attention span, he instantly hooked on to his Jio’s Feature Phone and start watching a video. I asked him what is he watching – here came the response, learning techniques to become Pro in PUBG on YouTube.

images (30)



PUBG, what is it? Here comes a quick response, it’s a game uncle which you can play on mobile as well as PC. The best part is you can play along with people across the globe.

…. Marketeers must have taken a lot of pain to promote a food discounting app, selling Jio Phones, promoting a YouTube channel and a mobile game. On top of it, they must have had a long discussion on who is their user and who is their customers and you could be an influencer for them online.

And here I am with a 11 year old toddler, who not just influenced me but ensured that I have download 2 apps on my phone and start looking more in the Jio feature phone.

The conversation left me with a question, whom should the brand communicate with?


 

This article was shared by LetzGain Pro+ member “Business Karma Marketing Solutions” – They are a marketing agency helping hundreds of customers promote their products or services. You can connect with them at : https://www.letzgain.com/business-karma-solutions-llp


 

Story of Farmer – Winning Together, The LetzGain Motto

win-together

When a newspaper reporter interviewed a farmer who grew Award-Winning Maize each year he entered his maize in the Agricultural Show, it was revealed that the farmer shared his seed with his neighbors.

Perplexed, the reporter asked, “How can you afford to share your best seed with your neighbors when they are entering their maize in competition with yours each year?”

The farmer smiled knowingly and explained, “The wind picks up pollen from the ripening maize and swirls it from field to field. If my neighbors grow inferior maize, Cross-Pollination will steadily degrade the quality of my maize.

If I am to grow good maize, I must help my neighbors grow a good crop.

”So it is with our lives. Those who want to live meaningfully and well, must help enrich the lives of others.

For the value of a life, is measured by the lives it touches. And those who choose to be happy, must help others find happiness.

For the welfare of each is bound up with the welfare of all.

Call it power of Group.
Call it a “principle of success”. Call it a law of life.

The fact remains, “None of us truly wins, until we all win.”
(This is also philosophy of LetzGain)

Keep this in mind as you grow your business and make it long lasting organization!

*In life, when you help the people around you to be good, you surely become the best.