Here is how ‘Business Networking’ can do the Magic for you!

amazing benefits of_Business Networking_(1)Nurturing an idea and curating it into a thriving business is not an easy task. It might take years to take your business to the desired heights and the competition or the challenges may still be daunting. Committing yourself to a business is lifetime devotion and requires an inextinguishable drive. This is what forms the threshold of a successful business career and here is where a ‘healthy business network’ starts working like a Magic Wand. Many people think that networking is only about contacts and a way to reach potential customers but this is just a myth.

Networking is an all-encompassing aspect that can bring the best out of you, especially by connecting you with like-minded people.

A network, where there are shared goals, complementing ideas and mutual enthusiasm, such network can be the breeding ground for flourishing businesses. A business network can thus be rightly called the lifeline of any business. Here are some of the other incredible benefits a business network:

  • Hallmark Your Business With Leads :

Yes, I did mention that this is not the only benefit of networking but this is pretty much one of the primary benefits of networking. No matter what the hallmarks of a business are, if there aren’t enough leads to let the business to its full potential, then there isn’t much you can do with the other hallmarks of the business. Also, the references generated through networking are usually of high worth. Most of the referrals are pre-qualified. The business owner has then just to follow up on the referrals and convert them into to patrons. So, generally the business gets high quality references from networking as compared to other forms of lead generation and references work a great deal in designing pretty business scenarios.

  • Guidance is Always Around  

How often we face scenarios in business as well in real lives wherein we feel the need to ask questions and get relevant answers. In business, guidance is not just one of the tools but a necessity. If as a business owner you are empowered with a great network, them invaluable guidance is always around. You can learn from other’s experiences and evolve as a businessman/businesswoman or even as a person.

  • Confidence Generation

Networking on a regular basis, talking to different people about product and services increases the self-confidence of the business builder. The confidence generated is very much essential to take the enterprise ahead. Confidence makes the owner talk to unknown people or potential customers as the business is dependent on interacting with people and making acquaintances.

  • Sprouting Sources of New information:

Mostly, running successful business depends on how informed you are. Information is everywhere and the only way you can make a difference is by exploring generally unavailable yet phenomenally useful information. And the best way to let information flow seamlessly and travel to you is by maintaining a flexible business network.

Business networking

Networking is a perfect occasion to swap over knowledge, learn about the business techniques of your peers and stay abreast of the latest industry developments. An extensive network of knowledgeable, interconnected contacts means broader access to new and valuable information.

  • Bright ideas:

Networking can be a brilliant resource of new outlook and ideas. Exchanging information on challenges, practices and objectives is another key benefit of networking.  It helps gaining fresh insights that may be not thought of. Also giving out innovative and helpful thoughts to fellow members to solve their set of problems is a brilliant way to showcase as a problem solver.

  • A BRAND New Image:

Today, no matter that domain your business belongs to, you are bound to face competition. However, there is one way to surpass the competition and march ahead and that comes with branding, when your business becomes synonymous with a set of values and a set of quality standards.

Networking helps a great deal is creating a brand out of a business as mostly the people in your network will be opinion makers and once you are able to effectively communicate your business’s brand image to them, they will be able to help that image flourish by word of mouth. A business network gives such a holistic makeover to your business that it won’t be wrong today that truly,

“Your network is your Net worth.”

Promoting and fostering relations with the contacts is certainly beneficial for both. It not only widens the professional approach but also gains easy access to beneficial opportunities.

To explore and Join an Innovative Networking platform currently ranked #1 on Play Store Click here.

Author: Mr. Sameer Gudhate

5 Networking Tips you must learn from Mr. Narendra Modi to shine like a star!

Narendra Modi Business Networking tips

Support him or oppose him but you certainly can’t ignore the 9th most powerful man in the world ( Forbes Survey, 2015)

Our Prime Minister Mr. Narendra Modi has brought a revolution to the political paradigm and especially when it comes to networking, he is by all means a wizard. Whether it’s about connecting with people within the country or taking the country to a prominent position on the global map,  his journey as the prime minister has been nothing short of a gospel of tips. Here are 5 most lucrative networking tips that we can learn from our phenomenal leader.

  1. Formal is OUT, Quirky is IN

You would expect the prime minister of the world’s biggest democracy to be a formal and stiff communicator but what you would see is a quirky leader who knows how to strike a chord with the citizens as well as other leaders around the world. PM Narendra Modi’s presence on twitter has been no secret. The takeaway from this is the way he communicates.

From flaunting ‘bromance’ with Barak Obama, David Cameron as well as Shinzo Abe to paying surprise visit to Nawaz Sharif’s daughter’s wedding, he has always lent a personal touch to his associations. This is exactly what networking is all about- Meaning business, yet being yourself and connecting personally!

  1. Network With The Right People

Narendra Modi Business Networking tips

Right from the beginning of his campaigning strategy, he was clear that he needed to connect with the youth and the millennials. He had to somehow make a difference and he made that difference by somehow getting the youth interested in politics. For that he strategized along with his team to unleash the potential from all the relevant sources.

It is primarily because of his social media presence and his tech- savvy ways that he is the most popular prime minister the country has ever seen.  He is all over Google+ Hangout, Pinterest, Tumblr, YouTube and many other social media platforms. In fact, his official website is one of the most organised political web properties. He has a dedicated digital media team that constantly updates content in his diverse digital network.

Narendra Modi has over 21 million Twitter followers and thus he is second most-followed world political leader on Twitter after U.S President Barack Obama. Even his election campaign was launched using 3D technology and this translated into a message that he is not just another 60+ politician but a potential youth leader. Networking is all about people and finding the right people is the very first rule.

  1. It’s Always About Mutual Gains

Networking is never about ‘What you can do for me?’ It’s always about what we can do for each other and achieve together. PM Narendra Modi is the very first prime minister who won not because of deceiving people but by sending across a clear message that he was going to work with the country as a team.

His entire marketing campaign revolved around team spirit and cohesive work environment. Also, as a leader he has venture beyond the scope of his own credits and thought wholeheartedly about the state. It was purely based on networking driven by mutual gains that led to his invincible stronghold on Gujarat.

The Gujarat Disaster Management Authority (GDMA) has become a professional institution, capable of responding to natural or man-made disasters. It has a 24×7 monitoring system and well-publicised helpline numbers known to Gujaratis – both in the country and abroad. Modi has succeeded in conveying to the citizens of Gujarat that the government is always there to serve them.

  1. Be Innovative While Networking

Narendra Modi Business Networking tips

Traditionally, networking is about meeting potential associates, giving your introduction and sharing your business card with them. However, this doesn’t even form the crux of networking. Networking is a lot about standing out and establishing your novelty over others. PM Narendra Modi revolutionized a simple ever going concern of female foeticide in India into a campaign in order to connect with each and every citizen. The twitter campaign ‘Selfie with daughter’ hashtag was used 222000 times within the first 6 hours of launching the campaign.

  1. There is no Limit to Networking

There can be no such stage in your career when you can say that you have networked enough. Networking is a relentless job and must be carried out aggressively. Narendra Modi might have received flack for his foreign visits but it is also because of these visits that India is today placed so prominently on the global map and a lot of economic as well social agreements are on the way.

He has become a record-holder as the first Indian PM to spend the maximum number of days abroad travelling to 25 countries in the first 15 months of this political tenure as the prime minister. His directive is clear. Connect with neighbours and do business with affluent nations. And this is what a true networker does!

To unleash a whole new world of networking as a freelancer or an SME business owner, click here.

What Exactly is Business Networking? Know & grow!

What exactly is _Business Networking_(1)

Entrepreneurs are passionate about what they build. They are of the belief that whatever they are building, customers will come and buy it. But, in the present days, only hope is not enough to get a customer buy your products or services. New marketing strategies are continuously required if the business needs to expand. Marketing brings in leads, which are converted into sales.

But for freelancers, consultants or small business owners, the major area of concern is high marketing spends for lead generation and the low return on investment (ROI) because lack of proper understanding of effective marketing. SMEs have very limited cash or resources and there is always a fear that ineffective strategies will waste significant time and resources. In this situation, Business Networking is the first and best step forward for a business owner!

Business networking is nothing but an effectual low-cost marketing method for developing sales opportunities and contacts.

In other words Business networking is leveraging your business and personal relations and associations to bring you a regular supply of new business. Networking is generally done either face-to-face at meetings and gatherings. These days people experiment with Facebook and Whatsapp for creating business groups mainly because there is no platform specifically built for business networking.

The important reason why people believe is networking is that is offers a direct access or way to reach decision-makers. The same is very difficult using traditional advertising and marketing methods. Apart from that, networking comes with an added benefit of recommendation and personal introduction, which are always very helpful for building business opportunities

For many, Networking might be just showing up at networking functions, shaking a lot of hands and collecting a bunch of cards. These days there are lots of networking platforms available. Many people might even be attending those But, unfortunately, very few know how to network effectively.

Networking is more than just getting out and meeting people.

Networking is a programmed and controlled plan to meet people who can be the clients or can introduce the entrepreneurs to people in their knowledge to do business. Networking a business is to work on self and the enterprise. The key to effective networking is doing something different and specific on each opportunity that is focused on building or leveraging relationships for business growth.

With the advent of several new technologies, business networking can also be done virtually through the use of online Business Networking sites.

The online medium may have the extra benefit of being able to network and connect with global members as well as local.

Networking in short is a creative and productive way to build relationship and business in general. To succeed you must continually connect with new people, cultivate promising relationships and leverage your network. It will be always an ongoing and long term method, but can be very effective.

For networking to work, it requires to go beyond the comfort zone, challenge self and becoming proactive.

 

 


Guest Author:

Sameer Gudhate

“Great things need not always come in small packages. Standing tall 6.2 and equally BIG, with his well maintained, salt and pepper beard is the standing proof that at the age of 39 he has come long way in terms of experience. With 14 years of experience in Advertising, Branding and Marketing writing to him comes naturally. His long experience in Marketing makes him understand the power of content absolutely.”

Contact Sameer:  samgudhate@gmail.com